Founded in 2019, Bonetine´s founder Anna Bäck set out to create a brand that allowed any woman to be the best version of herself – comfortable, confident and relaxed.
Guided by a passion for travel and lifestyle, the brand takes inspiration from timeless pieces and creates wardrobe essentials for modern women seeking a timeless approach to style, as well as blurring the line between nightwear and ready-to-wear. The luxe pyjama is here to stay.
With comfort and quality top off mind we recognize the need for clothes that are timeless. Our designs can be worn lounging at home, on vacation, at work, during party preparations and to parties. In our taste you can wear our designs in a multitude of settings. We love being able to throw on an outfit even at home and feel confident. We strive to make it easier for women to dress confidently no matter the occasion.
We believe it is our responsibility to be both environmentally responsible and to take responsibility for producing as ethically as possible. Therefore we produce in small production runs to reduce excess and waste. We test every fabric for its hand-feel and durability. As more sustainable options and technologies become available along the journey we are committed to integrating them into our collection. We commit to having an open and honest dialogue about our successes as well as our challenges. It will not always be perfect, but we are committed to trying our best.
Our designs are relaxed yet elegant. Silhouettes are timeless, chic, and effortless. There is an easy luxury over our aesthetic and the uncompromising attention to details ensures exceptional comfort and quality. The luxe pyjama is here to stay.
We invite you to join us, to be one of us, relax with us, laugh with us, dance with us.
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